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The US coffee tariffs are rapidly shifting the global market balance.
With duties ranging from 10% to 46% on imports from key countries like Brazil, Vietnam, and Colombia, the coffee sector is facing an unprecedented challenge.
According to official sources, the National Coffee Association (NCA) has urged the US government to reconsider these measures, warning of rising prices and potential shortages.
Understanding the impact of the US coffee tariffs 2025 is now crucial to foresee future market dynamics and sourcing strategies.
In response to the US coffee tariffs 2025, the National Coffee Association filed a formal request for exemption.
As reported by Reuters, NCA President Bill Murray emphasized that coffee supports about 2.2 million jobs in the United States, generating $43 in economic value for every dollar spent on imports.
Despite positive initial feedback, the situation remains uncertain due to the volume of exemption requests across multiple sectors.
The NCA highlights a major risk: tariffs could drive up costs throughout the entire supply chain, affecting everything from raw materials to the final price in coffee shops.
To give you an idea, the average price of a latte in the US has now exceeded $5.
Many US roasters are rethinking their sourcing strategies.
According to Fresh Cup and Daily Coffee News, attention is shifting toward alternative origins like Ethiopia, Kenya, and India—markets that, although not tariff-free, offer lower barriers than traditional suppliers.
Still, diversification is seen as a necessary move to ensure supply stability and maintain quality standards.
The Specialty Coffee Expo 2025, held in Houston, spotlighted industry innovation in response to the tariffs. Highlights included:
These trends aim to enhance resilience and maintain high-quality standards, even in a more volatile market environment.
Facing the challenges of the US coffee tariffs 2025, Qahwa Limited stands out as a leader in sustainable and strategic sourcing.
With strong relationships with farmers in Ethiopia and India, and a commitment to exceptional quality, Qahwa offers resilient supply chains and innovative product formats.
Discover our range of specialty coffees and innovative formats, and explore more insights about market price volatility on our blog.